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Augmented Reality in Storytelling, Arla Finland Oy

About Tomi Sirén, Head of Digital marketing, Arla Finland Oy

Background in digital media and media strategy, now Tomi leads digital marketing at Arla Finland and has a strong focus on emerging technologies which can support business and  brand growth. In past years, Arla has been systematically in the forefront of launching digital activities & services to the market that utilize emerging technologies such as augmented reality, block-chain and machine learning.  Tomi is also a partner/advisor in a full-stack creative production agency.

About Arla

Arla Finland is a local challenger in the dairy industry and part of the global Arla Foods, which is a cooperative owned by milk producers. Arla Finland’s 550 Finnish farmers stretch all the way from Lapland to Southern Finland. Our aim is to provide natural and healthy products for each moment of the day.

Read more about Arla here

Do you have a story to share with us?

We’re looking for more interesting nordic stories; do you have a song, short story, film, music or other material you’d like to publish on our site?

Send us your story

Want to talk to somebody about MyStory project?


Saila Puukko
Lapland UAS

Kauppakatu 58
95400 Tornio

+358 (0)40 7528573


Iina Askonen
Pellon Kehitys Oy

Kunnantie 4
FI-95700 Pello

+358 (0)40 820 8883



Hanna Lakkala
Finland Futures Research Centre

Turku School of Economics
FI-20014 University of Turku

+358 (0)45 800 0797


Inger Birkelund
Halti næringshage AS

Hovedveien 2
N-9151 Storslett

+47 92055728


Anja Thonhaugen
Halti næringshage AS

Hovedveien 2
N-9151 Storslett

+47 99421411

All rights reserved | Our Stories – My Story | GDPR
Design & code: Gnist / Illustrations: Anna Koi