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Foresight and the window of opportunity in a world after corona

Join us for webinar “MyStory – Window of Opportunities” on Tue 19th May and meet Hanna Lakkala, Project manager and specialist at Finland Futures Research Centre. Meet also hosts Inger Birkelund, Saila Puukko and rest of the team.

The link for Webinar registation here.

The ongoing COVID-19 pandemic has turned the world upside down. The outbreak is moving quickly and as we continue to find out more about the coronavirus, how it is mutating, the duration of immunity, how governments tackle the issue and so on, our understanding about the long-term implications on policies, economies, peoples’ behavior, various sectors etc. keeps on evolving.

Few industries have been hit as hard by the pandemic as travel industry. Travel industry is adjusting to the changes in operational environments and the changing needs of their customers, while at the same time facing financial and operational challenges. The global COVID-19 pandemic is pushing companies to operate in new ways and to rethink their future with more creativity and optimism. Is there any light at the end of the tunnel?

Since things change rapidly, what we know today might fall quickly out of date. In times like these monitoring the rapidly changing environment, understanding the implications for our businesses, and not only surviving, but also finding hope and new opportunities in the middle of the chaos, is the key. This is where foresight can help us.

Foresight offers tools and perspectives for forward-looking planning and innovation. Companies using foresight tools in their planning and decision-making are more resilient. The world after Corona virus will be different and the same. Political, social, cultural and economic changes are unavoidable and this is why we need to anticipate the changes. This is the time to prepare, vision and take action.

In this webinar you can get insight of futures thinking and foresight tools in order to turn massive complexity into meaningful change. The webinar will help you to:

  • Better navigate in a world after Corona by developing your futures thinking and foresight skills
  • Learn how to apply foresight tools in your strategic planning to get through these challenging times and for being ready once the crisis is over

MyStory -project is dedicated to helping tourism companies meet the challenges of today’s business environment. MORE INFO ABOUT THE PROJECT

Hanna Lakkala is a geographer and futurist working as a Project manager and specialist at Finland Futures Research Centre. She has worked in Europe, Asia and Latin America with foresight processes, sustainable development and increasingly with regional development. Lately her focus has shifted back to her home region in the North, its cross-border regional development context and sustainable futures.

Business along the Northern Lights Route?

MyStory project promotes small tourism companies in the Northern Lights Route area through corporate storytelling and digital marketing.

MyStory project

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Design & code: Gnist / Illustrations: Anna Koi